My shade card arrived and it's all that!
Let me start by saying that it was adorably packaged in a sturdy envelope and that it's ingeniously, compactly designed to give you info while remaining low-cost to ship. Very smart, Brooklyn Tweed.
Furthermore, the colours are spectacular. Muted, but intense. Who doesn't love shades named "soot" and "woodsmoke" and "homemade jam".
I can't really give you a description of how this wool will knit or wear. The swatches are too tiny. But I can tell you that the yarn is soft. It does not feel rustic. Everyone likes to say it's lofty, but I can't really say what that means. It does seem springy and light.
On the basis of this card, I will purchase the yarn. When I do, and when I get around to making something with it, I will most certainly update you. Till then, ambivalent yarn buffs: do yourself a favour and order the card. If nothing else, you'll love to look at it.