What I love about this place is how it looks vaguely like a real person (as opposed to a socialite or successful designer) could construct this with some love, design sensibility and shopping savvy. And, lucky for y'all, it's for sale.
Jo, the post's author, gives us the recipe for scandi real estate marketability:
"Take a large Swedish apartment. Paint white, strip coverings from the floor, make sure the light is good, fill with fabulous furniture including an obligatory iconic chair or two, design a sexy kitchen, style with accessories from your own homewares store where everything is so covetable that it hurts, make sure your clothing props are hip, employ a talented photographer and sell sell sell."
The full post is here.
Just look at it and tell me what you think.
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