I seem to have made friends with the people at Isabella Oliver (though still waiting for when they send me that red billowy dress for blog accuracy :-)) I've never seen the brand here in Toronto (or anywhere in Canada actually) but I'm intrigued by the website which is home to the "regular" line (365) and the maternity line. It's amazing how chic those pregnant models look. I suspect my ass would not have fit in one of those body con items during 2/3 of my pregnancy, but to each her own. Mind you, I was pregnant so long ago that the Gap didn't even have a maternity line! Back then big pregnancy asses were de rigeur. You young 'uns these days have all the options!
The idea behind 365 is that a few of their multitasking, stylish pieces form the "wise investment" portion of your wardrobe. They come in lovely colours, neutrals, blouson, fitted and asymmetric styles. And while the line is not inexpensive, if it fits well and lasts, why should it be? I for one would be happy to sample a variety of items I've seen on the website - if only there were a Toronto store where I could try on before purchase.
The line reminds me somewhat of Donna Karan's "7 easy pieces" collection - though 365 stocks lots of items. There's an emphasis of jersey, flattering fit and elegant drape.
Has anyone had any personal experience of the brand? What can you tell me?